HTeaO’s First Franchisee Opens the Brand’s 100th Location After Continued Multi-Unit Success
Original Article: QSR Magazine - January 18, 2024
HTeaO, America’s iced tea giant, is hitting a huge milestone—opening its 100th location on January 20 at 815 Wellborn Rd, College Station, TX. It’s a big moment for the brand, and a refreshing one for tea lovers everywhere!
This full-circle moment is especially sweet for HTeaO’s very first franchisee, Bryan Benson, who signed the company’s first franchise agreement five years ago and continues to invest in the brand with four open locations and two more on the way. The opening of this 100th location is a testament to the brand’s ability to keep its franchisees steeped in success.
To mark this momentous occasion, Benson and his team are brewing up a big celebration to acknowledge this occasion in true HTeaO fashion. The local community is invited to join in the fun which will include food trucks, live country music and a live radio broadcast.
The first 30 guests in line will score swag bags packed with HTeaO merchandise and gift cards – but if waiting in line isn’t your cup of tea, don’t worry. The HTeaO giveaways will extend throughout the date and will include other exciting prizes, such as free tea for a year, a Yeti cooler, and limited-edition t-shirts to commemorate the brand’s 100th location milestone.